GIZ ICONE and Codingate Empower Cambodian SMEs with AI for Marketing
A joint initiative between GIZ ICONE and Codingate Technology successfully equipped nearly 50 Cambodian Small and Medium-Sized Enterprises (SMEs) with the tools and knowledge to harness the power of Artificial Intelligence (AI) for their marketing efforts. The one-day workshop, held in Memoire Palace Resort & Spa, Siem Reap, provided participants with practical insights and strategies to optimise their business growth.
The event, led by industry expert Sopheakmonkol Sok, Co-Founder and CEO of Codingate Technology, delved into the fundamental concepts of AI and its relevance in the modern business landscape. Participants actively engaged in hands-on exercises, gaining practical experience with AI-driven tools for company profile creation, business model development, and marketing plan formulation.
A key highlight of the workshop was the personalised business strategy consultations with AI experts, offering participants tailored guidance on implementing AI solutions to meet their specific business needs. The event also focused on practical applications of AI in digital marketing, empowering SMEs to leverage AI-powered tools for effective marketing campaigns.
Inspired by the success of this workshop, GIZ ICONE is committed to continuing its efforts to support Cambodian SMEs in their digital transformation journey. Stay tuned for future events and initiatives focused on empowering businesses with AI.
